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03.02.2021

SEO specialist

AppVesto
IT
  • Регион:Одесса

Requirements:

  • 2+ years of proven SEO experience;
  • Proven SEM experience managing PPC campaigns across Google;
  • Solid understanding of performance marketing, conversion, and online customer acquisition; In-depth experience with website analytics tools (e.g, Google Analytics, WebTrends);
  • Working knowledge of HTML, CSS, and JavaScript development and constraints;
  • Knowledge of ranking factors and search engine algorithms;
  • Up-to-date with the latest trends and best practices in SEO and SEM.


Responsibilities:

  • Execute tests, collect and analyze data and results, identify trends and insights to achieve maximum ROI in paid search campaigns;
  • Track, report, and analyze website analytics and PPC initiatives and campaigns;
  • Manage campaign expenses, staying on budget, estimating monthly costs, and reconciling discrepancies; Optimize copy and landing pages for search engine marketing;
  • Perform ongoing keyword discovery, expansion, and optimization;
  • Research and implement search engine optimization recommendations;
  • Research and analyze competitor advertising links Develop and implement link building strategy;
  • Work with the development team to ensure SEO best practices are properly implemented on newly developed code;
  • Work with editorial and marketing teams to drive SEO in content creation and content programming;
  • Recommend changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords.


Job conditions:

  • interesting and ambitious projects;
  • team of young and proactive professionals who are open to your ideas;
  • rapid professional growth;
  • flexible schedule (start of working day from 8-10 am);
  • three-storeyed office in the heart of historical centre;
  • playing room with Playstation and board games;
  • fresh fruits and healthy snacks in the kitchen everyday;
  • weekly teambuildings and fun corporate events.