Chief Marketing Officer (iGaming)

For our partner, we are looking for professionals within marketing management in the iGaming industry and experience with CIS GEOs Chief Marketing Officer (CMO) to join the team in the Bucharest, Romania office (relocation is supported by the company).

?About the company:
A gambling holding with over 15 years of experience in the gambling industry. The company runs gambling projects, online casinos (6+ brands), and betting WW. Has headquarter in Bucharest, and an office in Ukraine. Gambling Holding has a multinational team and approach, and values the professional development of each team member.


Responsibilities:

Marketing Strategy Development: Creating a marketing strategy that aims to attract new players, retain existing customers, and increase profitability.
Brand Promotion: Developing and implementing a branding strategy to strengthen the company's position in the gambling industry.
Promotions and Bonuses: Creating promotional offers, bonuses, and loyalty programs to attract new players and stimulate activity among existing ones.
Online Advertising: Managing online advertising campaigns, including pay-per-click advertising, social media advertising, and affiliate marketing.
Affiliate Partnerships: Working with affiliates and partners to promote sports betting and gaming products.
Market Research and Competitor Analysis: Conducting market research and monitoring competitors to adapt the strategy to industry changes.
Regulatory Compliance: Ensuring compliance with all laws and regulations related to gambling and marketing in the industry.
Budget Management: Optimizing marketing budget expenditures and maximizing return on investment (ROI).
Analytics and Metrics: Evaluating the effectiveness of marketing campaigns using key performance indicators (KPIs) such as ROI, CPA, LTV, and others.
Reputation Management: Monitoring discussions and reviews on social media and other online platforms and taking measures to maintain a positive brand reputation.
Technological Innovation: Implementing new technologies and tools in marketing operations to improve efficiency and competitiveness.
Team Management: Appointing and leading the marketing team, including marketing specialists, analysts, and designers.

Requirements:

 - Minimum of 5 years of experience in marketing, with at least 4 years in a senior leadership role.
- Experience in iGaming or relevant industry is a MUST HAVE
- Marketing practices targeting CIS GEOs is highly appreciated
- Established history of devising and executing effective marketing strategies, particularly in the gambling and casino sectors.
- In-depth knowledge of the gambling industry's landscape, regulatory environment, and best practices.
- Expertise in marketing principles, tactics, and various channels.
- Proven capability to analyze data, derive insights, and base marketing decisions on data.
- Outstanding communication and interpersonal skills, adept at building and influencing relationships across all organizational levels.
- Effective leadership and team management abilities, with a proven record of nurturing and leading high-performing teams.
- English level at a high business level (from upper intermediate).

?Company offers:

 * Advantages of developing new processes and has impact to the product
 * Official employment
 * Relocation support: visa support, documents assisting, housing reimbursement
 * Working in the Bucharest office
 * Competitive Compensation system: salary + bonuses, benefits
 * Dynamic & supportive team
* International culture and multinational environment

We are waiting for your CV 

For more details plese DM @forsarecruiting