UA manager (Apple Search Ads)

About us:

Gismart is a leading developer and publisher of mobile games and entertainment-focused apps with over 800 million downloads. The company operates within three primary focus areas - hyper-casual games, third-party game publishing, and entertainment apps. Gismart’s top titles include Cool Goal!, Domino Smash, VIP Guard, Idle Port Tycoon, Defuse the Bomb 3D, Beat Maker Go, Piano Crush, DJ it!, WeDrum, and others. Today Gismart unites over 350 professionals. The company is based in London, Kyiv, Beijing, and Minsk. In 2020, Gismart was ranked the 6th fastest-growing company in Europe according to the Financial Times (FT 1000).

About you:

• 1+ years of experience in UA (Search Ads)

• Strong analytical skills and common sense

• Upper-Intermediate English level

• Ability to turn data & insights into performing actions

Responsibilities:

• Lead paid acquisition and retargeting efforts across all platforms to achieve volume, quality, and ROI goals
• Analyze the performance of marketing campaigns with data and metrics and optimize accordingly.
• Develop innovative solutions
• Monitor user behavior and LTV and provide regular reporting on results
• Identify new partners, platforms, and optimization opportunities to drive campaign performance
• Managing daily campaign spend and strategic relationships with key partners such as Google, Facebook, and AppleSearchAds and etc., making sure to be in line with targets
• Keeping up to date on the latest UA strategies and technologies and assisting in improving solution offerings

Employee Benefits:

• Medical Insurance (100% sick leave coverage)
• Paid vacation (18 working days per year, all national holidays, and 3 personal days)
• Educational possibilities and free corporate English classes
• Breakfast in the office
• Gifting for major life events
• PE accounting and support
• Trip abroad with all the Gismart employees once a year
• Compensation for sports activities