SMM&PR Executive

BAT is evolving at pace - truly like no other organisation. 

To achieve the ambition, we have set for ourselves, we are looking for colleagues who are ready to live our ethos every day. Come be a part of this journey!

BAT UKRAINE IS LOOKING FOR A SMM&PR EXECUTIVE

SENIORITY LEVEL: Junior Level

FUNCTION: Marketing

LOCATION: Kyiv

 ROLE POSITIONING AND OBJECTIVES

BAT Ukraine is looking for a SMM&PR Executive who will be part of our Marketing team!

The role is responsible for the completion of the goals of awareness growth, consumer engagement & strengthening of brand equity, the set of online & offline activations relevant to brand target audience  

Reports to: Senior Digital Manager

Reporting Level: Individual contributor 

WHAT YOU WILL BE ACCOUNTABLE FOR

Brand building initiatives, partnership and co-creation projects execution:

• Ensure proper utilization for online and offline communications channels available. Lead full cycle digital content production
• Coordinate suppliers, peers and contractors to deliver assets on time and in full
• Manage creative concepts, activation & amplification plans. Coordinate allocated budget within planned performance & timings

Social Influencer Management:

• Responsible for planning and execution of marketing campaigns using local social influencers. 
• Identification and recruitment of relevant influencers based on the targeted consumer profiles. 
• Responsible for getting influencers’ content approved that meet local guidelines and BAT’s Marketing Principles

Media Management:

• Responsible for planning and execution of marketing campaigns using local medias. 
• Identification and recruitment of relevant media based on the targeted consumer profiles. 
• Responsible for getting medias’ content approved that meet local guidelines and BAT’s marketing principles

CAN THIS BE YOUR FUTURE ROLE? 

• Do you rate your English as upper-intermediate?
• Do you have experience in PR & event management? 

 ESSENTIAL EXPERIENCE, SKILLS AND KNOWLEDGE

• Relevant experience with (PR & event management) 3+ year
• Understanding of local Medias & Influencer landscape
• Upper-Intermediate English 
• Excellent Ukrainian/Russian Language verbal and writing skills. Excellent business engagement knowledge of key social platforms FB, Instagram 
• Strong organizational skills and a proactive approach – to effectively manage multiple projects in a fast-paced environment and work global and central teams
• Presentation skills – to show results and work to senior leadership
• Hands on experience in digital marketing (e.g. Facebook Advertising, Google Ads, etc.) or another highly analytical discipline
• Bachelor’s degree

Our benefits package

• Competitive salary
• Annual bonus
• Voluntary medical insurance
• Life insurance

 WE ARE BAT

At BAT we are committed to our Purpose of creating A Better Tomorrow. This is what drives our people and our passion for innovation. See what is possible for you at BAT.

• Global Top Employer with 53,000 BAT people across more than 180 markets
• Brands sold in over 200 markets, made in 44 factories in 42 countries
• Newly established Tech Hubs building world-class capabilities for innovation in 4 strategic locations 
• Diversity leader in the Financial Times and International Women’s Day Best Practice winner
• Seal Award winner – one of 50 most sustainable companies 

BELONGING, ACHIEVING, TOGETHER

Collaboration, diversity and teamwork underpin everything we do here at BAT. We know that collaborating with colleagues from different backgrounds is what makes us stronger and best prepared to meet our business goals. Come bring your difference!