PPC Specialist (remote)

Blast Sourcing is a creative international digital marketing company.

Our goal is to help small and large businesses to solve their needs: starting from creating an effective digital marketing strategy to developing web design or software.

Currently, we are looking for a PPC Specialist for our client, US-based consumer goods company, which holds more than 2 different brands.

Our candidate is an experienced professional, well-versed in principles of search engine marketing (SEM) including search engine optimization (SEO.)

As a PPC Specialist, you will be responsible for running PPC campaigns and monitoring paid search budgets.

We offer:

• Remote work with full employment (8 hours a day, 5 days a week);
• Working schedule from 11 am - 7 pm (possibility of flexible schedule);
• Free English lessons;
• Corporate team-buildings and events;
• Conditions for professional development and career growth;
• International and professional corporate environment.

Requirements:

• 3-5 years of proven experience as a PPC Specialist (Amazon experience is a plus);
• Experience in data analysis and reporting;
• Knowledge of SEO and digital marketing concepts;
• Familiarity with multiple platforms (e.g. Amazon, AdWords, Facebook, Yahoo) is preferred;
• Working knowledge of analytics tools (Google Analytics, Tableau, WebTrends, etc.);
• Proficient in MS Office (particularly Excel);
• Excellent communication skills;
• Analytical thinking with strong math skills;
• AdWords certification is a plus;
• English skills (min.Intermediate).

Responsibilities:

• Participate in forming effective paid search strategies;
• Launch and optimize various PPC campaigns;
• Oversee accounts on search platforms (e.g. Google AdWords, Bing);
• Be involved in keyword selection and audience targeting;
• Monitor budget and adjust bids to gain better ROI;
• Track KPIs to assess performance and pinpoint issues;
• Prepare reports for management (e.g. dashboards);
• Write attractive and concise copy for adverts;
• Suggest and develop new campaigns across multiple channels;
• Maintain partnerships with PPC ad platforms and vendors;
• Keep up to date on PPC and SEM trends