Digital marketing specialist

Our customer is a Japanese company, an official importer of cars in Ukraine.

Responsibilities:

• Devising strategies to drive online traffic to the company website.
• Tracking conversion rates and making improvements to the website.
• Overseeing the social media strategy for the company.
• Managing online brand and product campaigns to raise brand awareness.
• Managing the redesign, improving the usability, design, content and conversion of the company website.
• Responsibility for planning and budgetary control of all digital marketing.
• Evaluating customer research, market conditions and competitor data.
• Review new technologies and keep the company at the forefront of developments in digital marketing.
• Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns.
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
• Identify trends and insights, and optimize spend and performance based on the insights.
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
• Collaborate with digital agencies and create compelling, innovative digital experiences and custom content that drive engagement and awareness.
• Work with the rest of the marketing team to gather all campaign details, promotions and creative; ensure all campaigns go live in an accurate and timely manner.
  

Requirements:

• Higher education in marketing or a related field;
• 2+ Years of working experience in digital marketing;
• Solid knowledge of website analytics tools (e.g. Google Analytics, Adobe Photoshop);
• English - strong intermediate level and higher.

Our proposal:

• Employment according to the Labor Code of Ukraine
• Medical insurance after probation period;
• Annual bonus based on performance;
• Schedule: 8:00 AM - 5:00 PM.