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PERSONNEL — вакансия в Customer Marketing Manager
Вакансия закрыта

Customer Marketing Manager

PERSONNEL
4 года назад
20 июня 2019
Киев

Our client, a well-known international company working at the market of home appliances is announcing an opening for Customer Marketing Manager position.

Main responsibilities:

  • participating in developing customer marketing strategy in line with the company objectives;
  • overseeing all customer marketing, advertising and promotional activities/trends/competitive behavior;
  • analyzing consumer's behavioral changes, shopping paths, consumer understanding tests;
  • being responsible for strategic planning for customer marketing activities, including adaptation of national brand campaigns for retail;
  • being responsible for coop ATL & BTL activity planning in cooperation with Sales team;
  • managing team of direct and non-direct subordinates & supportive teams;
  • gathering market information and apply to customer marketing strategy;
  • being responsible for channel marketing strategy including planning, implementation and evaluation;
  • being responsible for Retail and Customer Marketing communications: customer marketing (CM), retail marketing (adaptation for national brand campaign creative for retail);
  • being responsible for Trade Customers Event management.

Main requirements:

  • University Degree (Marketing Diploma will be an advantage);
  • 5 years of relevant experience in marketing leadership role;
  • extensive experience in developing and maintaining marketing strategies in customer marketing to meet organizational objectives;
  • team management experience;
  • well-developed strategic marketing skills;
  • strong project management skills;
  • knowledge of English - Upper-intermediate and higher;
  • good communications skills.

The Company offers:

  • challenging job within a leading multinational company;
  • professional development opportunities;
  • competitive salary and attractive compensation package.

 

PERSONNEL — вакансия в Customer Marketing Manager: фото 2