Content Executive

BAT is evolving at pace - truly like no other organisation.

To achieve the ambition, we have set for ourselves, we are looking for colleagues who are ready to live our ethos every day. Come be a part of this journey!

BAT UKRAINE IS LOOKING FOR A CONTENT EXECUTIVE - Outstaff role

SENIORITY LEVEL: Junior Level

FUNCTION: Activation

LOCATION: Kiev

ROLE POSITIONING AND OBJECTIVES

British American Tobacco looking for a Content Executive in Ukraine who will be part of our Activation team.

You will be responsible for execution of communications calendar assets planning, development and distribution for Paid, Owned & Earned channels and brand equity partnerships in line with the Brand marketing strategy and global guidelines.

Reports to: Senior Digital Manager

Reporting Level: Individual Contributor

WHAT YOU WILL BE ACCOUNTABLE FOR

Brand building initiatives, partnership and co-creation projects execution

• Develop and deploy execution mechanics across all touchpoints
• Ensure accurate utilization for online and offline communications channels available
• Coordinate suppliers, peers and contractors to deliver assets on time and in full
• Lead full cycle digital content production

Communications calendar management

• Execute accurate planning and alignment for brand messages delivery across various communication channels and audiences
• Ensure communications relevancy, efficiency and effective outreach as per channel roles and opportunities
• Performance indicators on-going tracking & analysis
• Close collaboration with Brand, HoReCa & other relevant teams to ensure communication aligned across touchpoints

ESSENTIAL EXPERIENCE, SKILLS AND KNOWLEDGE

• 3+ years relevant experience
• Proven track record in both creative and content production field
• Deep understanding of marketing and consumer/partners engagement
• Excellent English language verbal and writing skills
• Excellent collaboration skills
• Advanced skills in team management (creative, media, production)
• Higher education
• Strong organizational skills and a proactive approach to effectively manage multiple projects in a fast-paced environment

BENEFICIAL

• Opportunity to work with experienced people, who are willing to share their knowledge further
• The advantage to work in a modern open space office, offering the perfect environment and facilities for a high-level development

BAT’s global leading performance continues to grow thanks to our successful tobacco brands and strong position in Traditional Retail. BAT aims to take the best of the business today and fuse it with a potentially risk-reduced products (PRRP) range of tobacco and nicotine products, which provides potentially less risky alternatives than conventional cigarettes, inspire consumers and drive change.

WE ARE BAT

At BAT we are committed to our Purpose of creating A Better Tomorrow. This is what drives our people and our passion for innovation. See what is possible for you at BAT.

• Global Top Employer with 53,000 BAT people across more than 180 markets
• Brands sold in over 200 markets, made in 44 factories in 42 countries
• Newly established Tech Hubs building world-class capabilities for innovation in 4 strategic locations
• Diversity leader in the Financial Times and International Women’s Day Best Practice winner
• Seal Award winner – one of 50 most sustainable companies

BELONGING, ACHIEVING, TOGETHER

Collaboration, diversity and teamwork underpin everything we do here at BAT. We know that collaborating with colleagues from different backgrounds is what makes us stronger and best prepared to meet our business goals. Come bring your difference!