Web Analyst

Description:

We are looking for a web analyst, to work with a group of sports categories on the decathlon.ua website to achieve our main goal - to make the sport accessible to many! We welcome candidates who would like to work in a dynamic team focused on implementing the best user experience in sports online retail, where innovative ideas are welcomed, and decisions about their implementation are made quickly and without delays.

We are looking for candidates who like sports just like us!

Your profile:

-You love sport and practice it regularly.

-You are responsible, concrete and result-oriented.

-You are a team player.

-You have an excellent sense of service.

-You love to communicate with people and to help them.

-You have a startup mindset.

-You love innovations and to learn new things.

-You energetic and open mind, positive as we are.

-You know Russian, Ukrainian, and English languages well and respect grammar Good communicative skills; Possession of the basics of the etiquette of professional communication.

Responsibilities:

• Perform insightful analyses to support online business initiatives and optimize profitability.
• Analyze website data on traffic patterns, order volume, conversion funnel, navigation behavior, and product selection.
• Answer key business questions through statistical analyses, reporting and dashboards using analytics toolset available to the teams
• Share (via dashboards and online tool set up) KPI and data views to enable business users to optimize decision making.
• Track and measure the success of content initiatives using analytics programs and provide data-driven recommendations to optimize content marketing efforts.
• Provide commercial team(s) with analytic data supporting their product and merchandising initiatives.
• Lead A/B and multivariate testing to improve online creative content (including web pages, micro-sites, e-mail messages, etc.) and products.
• Optimize content experiences across all devices.
• Partner with internal and external partners to ensure proper tracking implementation and accurate reporting; Effectively work and communicate with teams to create business requirements, test implementations and continuously monitor data integrity
• Assist online marketing team with KPI reporting
• Add analytics and marketing tags to site as needed via tag manager
• Work cross-functionally with internal teams and agency partners to execute campaigns and manage end to end test execution and successful website roll-outs, ensuring strategies are aligned, brand guidelines followed, assets created, and budgets and deadlines met

Your skills:

• CMS management experience, and LP creation (Presta, Magento Wordpress, Tilda etc.)
• Experienced user of Google Analytics, Tag Manager, Search Console, Data Studio
• SEO tools: Ahrefs, Semrush, Serpstat, Similarweb, Screaming Frog
• A\B testing
• HTML, CSS, Photoshop
• UI/UX expertise will be a plus

Your KPI's:

• Conversion rate
• Digital TO
• Revenue per visitor
• Performance on Search results

Working conditions:

-Competitive salary

-Yearly bonus

-Medical insurance

-Official employment

-Sport activities

-Young, ambitious, sportive, friendly team

-Experience in an international company with European management

-Opportunity to become a shareholder

-Laptop

-Office in Decathlon store next to Pochayna metro station

About Decathlon

Decathlon is a French company with over 1500 sports stores in 50 countries. We are largest sporting goods retailer in the world with over 90.000 employees. Products that Decathlon sells are manufactured by Decathlon itself under 26 trademarks.

Our goal is to make sport accessible to Ukrainians.

Join us!

www.decathlon.ua

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