Brand Manager (OTC Consumer HealthCare)

Our Client - one of the leading pharmaceutical companies, which operates in Ukraine for more than 20 years, announces the position of Brand Manager (Consumer HealthCare):

KEY RESPONSIBILITIES:

• Define the priority business opportunities and elaborate annual strategic marketing plans for the assigned brands;
• Develop and execute consumer-centric multi-channel advertising and promotion campaigns to ensure the strategic objectives achievement:

- monthly, quarterly and annual net sales values;

- monthly, quarterly and annual net contribution;

- previous period growth in both value (UAH) and volume (SKU's);

- positive dynamics of market shares in both value (UAH) and volume (SKU's).

• Regularly monitor achievement of the established strategic objectives, assess effectiveness of the advertising, trade marketing and medical promotion campaigns, evaluate adequacy of the existing pricing policy;
• Elaborate and cascade to the Trade Marketing Manager the key inputs needed for the development and implementation of the trade marketing strategy;
• Elaborate accurate and timely demand sales forecasts;
• Develop and execute HCP promotion plan including F2F/remote detailing toolkit; HCP events;
• Multi-channel engagement plan and ensure achievement of planned HCP prescriptions shares.

REQUIREMENTS:

• Higher education - degree in Marketing is highly desirable;
• Work experience: Minimum of 3 years of marketing experience within the OTC pharmaceutical or FMCG industry;
• Advanced computer skills enabling freely navigate and use basic office applications;
• English - fluent level (C1/С2) is mandatory;
• Proven leadership, communication, presentation, persuasion, analytical, project management, planning and organizational skills;
• Stress resistant, ready to work in increased loads, change internal and external environment;
• Flexibility, creativity, adaptability, pro-activity and emotional intelligence;
• Ability to work cross-functionally

COMPANY OFFERS:

• Opportunities for professional and career growth;
• Competitive remuneration and social package;
• Products of high quality;
• Work and development in a highly professional team