Digital Marketing Expert

If you live and breathe digital marketing, and have experience working with a team we want to talk to you. We are looking for a Marketing Expert with strong experience in Digital Marketing to develop, implement, track, optimize and analyze marketing both digital and non-digital campaigns across all channels.

Responsibilities:

1. Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns
2. Design, build and maintain our social media presence
3. Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
4. Identify trends and insights, and optimize spend and performance based on the insights
5. Brainstorm new and creative growth strategies
6. Plan, execute and measure experiments and conversion tests
7. Collaborate with internal teams to create landing pages and optimize user experience
8. Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
9. Instrument conversion points and optimizes user funnels
10. Collaborate with agencies and other vendor partners
11. Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
12. Manage corporate branding and work with sales to create initiatives to increase leads and drive more sales from new and existing customers.

Requirements:

1. Proven working experience in digital marketing
2. Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
3. Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
4. Experience in optimizing landing pages and user funnels
5. Experience with A/B and multivariate experiments
6. Solid knowledge of website analytics tools (e.g., Google Analytics and other tools)
7. Experience in setting up and optimizing Google Adwords campaigns
8. Strong analytical skills and data-driven thinking
9. Up-to-date with the latest trends and best practices in online marketing and measurement

About Us

RocketEffect is a software design, website development, online marketing agency, and SaaS marketing automation platform. We offer design and development services that help Family Entertainment Industry clients around the globe to develop big brands and brand name recognition. Our approach is unique in that we understand that our clients are subject matter experts in their own industries. We deliver solutions that work and are focused on your business’s success.

Please, include the following information:

1. CV & Work history in English
2. Salary expectations