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19.08.2021

SMM Manager

Ив Роше Украина, ООО
FMCG

    Mission: 

    Design and implement social media strategies to create and strengthen Brand outreach, enhance engagement with Brand community, create high quality social media content according to Brand communication guidelines and promote it effectively to drive consideration, engagement, sales and loyalty.

    SOCIAL MEDIA PLATFORMS:

    1. Facebook
    2. Instagram
    3. YouTube
    4. LinkedIn
    5. Messenger/Viber/Telegram
    6. Intranet
    7. Other communities

    Responsibilities:

    1. Design and implement social media strategy aligned with business goals to improve social media presence.
    2. Collaborate with marketing, sales, HR and customer service departments to ensure brand consistency.
    3. Directly manage brand owned social media channels. Manage social media campaigns and day-to-day activities (incl. paid social media activities).
    4. Provide content creation and curation. Proactively identify content opportunities, synergize our brand with trending topics. Design posts with text and imagery across all platforms. Create engaging multimedia content.
    5. Stay on top of beauty trends and develop exciting and appealing content while attracting new and current customers to create positive engagement with our Brand.
    6. Manage content calendar and execution. Schedule and publish daily content across owned social media channels, manage content tracking.
    7. Generate contests and promotions that will attract new and existing followers.
    8. Engage, grow and convert social media followers and fans sustaining high engagement rate.
    9. Provide timely "human brand voice" communication with followers. Respond to queries, comments, customer reviews.
    10. Be aware of current social media trends and competitor's campaigns. Provide social listening research.
    11. Monitor and analyze performance of each platform and activity. Monitor performance and ROI.

    REQUIRED SKILLS:

    Energetic, dynamic and passionate expert in SMM

    • highly interested in beauty market,
    • delighted with Botanical Beauty,
    • inspired by nature, slow life, eco lifestyle,
    • who cares about the future of our planet.

    Bachelor's degree minimum.

    2 years+ experience in SMM (beauty industry is preferable). Proven social media marketer, expert in SMM platforms, tools and techniques. Portfolio is required.

    Strong communication skills, curiosity, creativity, proactivity, ability to work in collaboration with different teams. Effective networker, active listener. Strong writing and editing skills, grammar excellence (Ukrainian, Russian). Knowledge of Photoshop (multimedia creation tools), experience in multimedia creation for social networks (Instagram, Facebook).

    Experience in paid social media is plus. Familiar with social media analysis and reporting.

    Fluent/Upper-intermediate in English required, French is a plus.

    Conditions:

    • Friendly and supportive environment;
    • Flexible working hours + home office 
    • Modern and stylish office in the center of Kiev (Gulliver, Sportivnaya sq.1a);
    • Full-time employment;
    • Voluntary medical insurance (employee + children);
    • Lunch compensations
    • Special discount for company's goods.

    More information about the Brand available on our web site

    https://www.yves-rocher.ua/control/dynpage/~struct=article/~page=about-yves-rocher