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Web-analyst

Hajus AG
4 года назад
19 июня 2019
Киев

WEB-ANALYST

 

 

We are looking for a good candidate to fill the Web-Analyst opportunity at our Project:

 

https://www.tennis-point.de/

https://www.jogging-point.com/

 

Responsibilities:

  • Work with stakeholders to understand business requirements and facilitate self-service dashboards of timely, reliable web analytics and user registration data;
  • Work closely with our marketing operations team to ensure data quality and proper funnel metrics;
  • Ensure correct definition and implementation of tagging and instrumentation;
  • Verify tagging for marketing, email, display, etc. to ensure continuity and quality of reporting across marketing automation systems;
  • Deliver regular reporting on key metrics, and product release or other change impacts;
  • Understand critical paths, conversion events, segmentation types, referring channels, marketing campaigns, and specific attribute correlations;
  • Present evidence-based insights to help guide product, sales and marketing decisions;
  • Provide regular A/B testing;
  • Perform ad-hoc analysis as necessary to answer business questions and drive decisions.

Key Skills/Experience:

 

  • GOOD ENGLISH IS A MUST.
  • Experience in gathering and defining requirements for system and data integration
  • Willingness to dig into data and identify trends
  • At least 2 years' experience working with standard web analytics tools including Google Analytics(preferred) or Adobe Analytics / Webtrekk and implementation of standard tagging and custom variables
  • Experience in a web analytics or site optimization
  • Experience in an audience development role building traffic and user loyalty
  • Solid knowledge in Web Analytics tools session/event data capture and storage logic

We offer:

  • Competitive salary corresponding to your skills level
  • Friendly and supportive team
  • Personal development and professional growth

 

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