Marketing Specialist (in startup)

MotoPress is an international IT company developing WordPress products with 10 years of experience. We are part of a group of companies whose main activity is the IT field. We are currently looking for a Marketing Specialist for our own startup

bnbforms.com

Briefly about the startup:

• This is a SAAS system for B2B and B2SB.
• The heart of the startup is our own product.
• The startup is aimed at the hotel industry.
• The service helps to add a hotel reservation form to any website.
• Monetization via subscription after trial period.
• Our competitors are very large and small solutions with similar functionality.

Requirements:

• Understanding growth methods, with results from past campaigns.
• Understanding of SEO and paid traffic channels.
• Understanding of brand strategy.
• Experience working with analytics.
• Experience in outreach marketing.
• English language level: Advanced.
• Effective writing and communication skills in English.
• Proactivity, purposefulness and the desire to get satisfaction from the results.

Our expectations from the candidate:

• Creation of a marketing strategy, implementation and control of metrics.
• Creation of a strategy for the growth of traffic to the site through all possible channels.
• Generation of Growth hypotheses for trial and subscription conversion growth.
• Generation and implementation(!) of product promotion ideas.
• Search and communicate with bloggers, authors on youtube, instagram for agreements on advertising, reviews or product mentions.
• Communication with services directly related to our product (Squarespace, Wix, WordPress, Joomla).
• Analysis and research of the market and competitors for the formation of MVP.

It will be a plus if you have the skills or want to get these skills:

• Launch and analysis of advertising on Facebook, Google.
• Launch and analysis of marketing companies in Mailchimp.
• Formation of the content plan and strategy on the website.
• Communication with existing or potential clients. For example, if you want to create a marketing persona.
• User retention.

Advantages of working with us:

• Official contract with an American company and income in $.
• Working hours from 10:00 a.m. to 7:00 p.m. on weekdays.
• Possibility of professional development at the expense of the company.
• Paid sick leave, vacation, sports subscription;
• Positive atmosphere and support.