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The British International School Ukraine is seeking a Communication Manager.
Job Purpose: The Communications Manager is key role at conveying and promoting the school’s mission, vision and brand stories internally and externally, thus generating positive word-of-moth, building a loyal parent, student and teacher base and conquering the hearts & minds of our potential customers. You will work closely with senior leadership team to shape a school’s image and values, as well as define the appropriate methods to communicate them to the public.
Key Responsibilities:
Brand building
Be the brand champion advocating for the brand inside the company and outside
Continuously convey brand’s mission, vision and values in different touchpoints
Revitalise the brand by being close to the consumers and key trends
Continuously improve our brand guidelines and guarantee its implementation
Digital and offline communication
Align our messaging on website, Social Media, marketing materials and internal communication with key business challenges and consumer insights
Come up with creative communication campaigns to tackle key business challenges; define the most effective channels and analyse the results of campaigns
Write website pages, articles, emails, Social Media posts and other materials about school;
Work with faculty the Head of Schools and Directors to communicate key messages to parents and students.
Work with designers on brochures, posters and Social Media assets
PR
Prepare media and PR plans, build direct relationship with key media and partners;
Become our PR spokesperson representing the company to the PR community
Analyse the results and evaluate ROI
Events
Organize offline and online events to attract new and retain existing customers.
Define external events where BISU can participate and promote or find new partners;
Key requirements:
Minimum 5 years of experience in communications, copywriting, brand or PR
Bachelor’s degree in marketing, communication, PR
Proficiency in Ukrainian and English
Copywriting and editing skills in Ukrainian and English for website, email, Social media and PR
Outstanding creativity and strong communication skills
Previous experience building a brand is highly desirable
Ability to work effectively with agencies and freelancers
Excellent time management and organisation as well as project management skills
Positive outlook and can-do attitude
Both agency and in-house experience is highly welcome
To apply for the role, please attach your CV and cover letter highlighting your relevant communications experience.
*Please note. Our school is committed to safeguarding and promoting the welfare of children and young people and expects all staff and volunteers to share this commitment. Applicants must be willing to undergo child protection screening, including checks with past employers and the Police check.