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- Join a team of dynamic, forward-thinking professionals
- Enjoy high job satisfaction through a variety of responsibilities
- Class leading remuneration in a growing global business
Cygility, one of Ukraine's leading IT agencies, is looking for a qualified, experienced and self-motivated marketing professional to join our team.
Lead by an energetic Managing Director, Cygility is launching a range of B2B software tools and we are looking for a Product Marketing Manager who can support all marketing activities from initial market research, marketing strategy development to lead generation.
Requirements
- Experience with launching new software products
- Experience with B2B lead generation
- Digital marketing experience - SEO, social media and paid inbound enquiries
- Experience with LMS will be a bonus
- Have strong understanding of performance marketing channels and experience optimizing them by developing and reaching relevant KPIs
- Experience in market and competitive research
- High analytical skills
- Experience and desire to make decisions independently and as part of a team
- Deep understanding of Internet marketing processes
- Strong English skills (fluent level)
- Experience with advertising is a must
- Knowledge of graphics editors (Photoshop or other)
Responsibilities
- Initial market research on concept viability
- Active collaboration with product development team to create MVP
- Go-to-market strategy & setting of marketing KPIs
- Pre-launch campaigns (creation of landing pages, acquisition of beta testers, analysis of demand and correction of product strategy)
- Managing all marketing activities after product release (paid promotions, email marketing, marketing automation, etc)
- Managing all customer development in B2B
- Working with the Sales Manager to develop and support strong customer relationships
- Marketing of all products (content writing, SMM, email-marketing, SEO, etc.), ordering promos, advertisements, conducting email dispatches
- Deep research, analysis and benchmarking of the competitors with further implementation of best practices for all products
- Improving brand awareness
- Collecting and processing information about all products, measuring promotion and performance metrics
- Creating and maintaining comprehensive product reports
- Embracing responsibility for the financial results of all launches
Trust Sourcing offers you
- Competitive salary with regular revisions;
- Career and professional growth;
- Possibility to work on interesting projects;
- Long-term employment with paid vacation and other social benefits;
- Well-equipped kitchen with free tea and coffee;
- English speaking club and Tech Talks;
- Attendance at Ukrainian and international conferences and events;
- Good office with warm atmosphere and friendly staff which creates really good working conditions;
- Parking and gym near the office.
If this sounds like you, please submit your CV and we will contact you to arrange an initial telephone interview.
Only short-listed candidates will be contacted.
Albina