• Optimization and promotion of sites in the field of fintech
• Working with content. Collecting semantics, creating and optimizing content
• Management of external third parties (team of developers, designers, writers, PPC, SMM)
• Creation and filing of the site with content
• Link promotion: drawing up a strategy, searching for sites
• SERM

• Market and competitor research and analysis
• Monitoring and troubleshooting SEO related issues
• SEO and budget reports
• Website architecture and internal linking
• Technical optimization of site pages
• Managing external third parties such as Site Developer and Content Writer
• Created web-content (landing pages, blog articles, Help Centre)
• Generation of new hypotheses to improve conversion
• Collaboration with the product team to implement hypotheses for testing
• Conduct market and industry research for holistic marketing planning

• Competitor analysis
• Search sites for placement
• Elaboration of existing bases
• Crowd marketing
• Selection of donors according to specified criteria
• Checking the placed links for compliance with the specified requirements
• Communication with webmasters for posting links
• Analytics of site positions and key queries for their further promotion
• Contributing Anchors to Promoted Pages
• Writing Optimized Text Materials
• Creating TK for writing articles
• Order and verification of English texts from outsourcers

• Internal website optimization
• Compilation of the semantic core
• Writing meta tags
• Creating TK copywriter for writing SEO-texts
• Checking the work of a programmer in terms of reference
• Checking texts from a copywriter according to the statement of work
• Key selection
• Content optimization
• Planning directions for the development of information sites
• Competitor analysis
• social networking
• TK copywriter for writing articles in the news section and for social networks
• Writing announcements with keys, placing free advertising platforms, catalogs
• Creation and promotion of new pages
• content filling and editing through the admin page
• Work with Google Adwords
• selection of keys for articles according to the specified parameters
• Writing articles (rewriting and partially copywriting)
• Relink site
• Communication with the client

Processing primary documentation

Receive phone calls

Recording

Maintenance and analysis of the customer base